Day: December 13, 2021

Wi-Fi analytics includes the usage of a W-Fi network to gather data from devices that are equipped with Wi-Fi technology, such as laptops and smartphones. Data collected through these devices includes extensive information on the device trends and behavior, within the space served by this network and activity performed through this internet connection.

With the surging number of smartphones, the usage of Wi-Fi analytics solutions will increase significantly, as these devices generate huge volumes of data. The rising adoption of tablets, smartphones, laptops, wearable devices, and several other internet-enabled devices will result in the establishment of many public Wi-Fi hotspots.

Owing to this reason, the Wi-Fi analytics market will advance at a CAGR of 24.2% during 2020–2030. The market was valued at $5,210.0 million in 2019 and it is expected to reach $52,975.5 million revenue by 2030. Public Wi-Fi networks are one of the most major solutions to meet the burgeoning demand for bandwidth, which enables operators to increase the capacity to cater to the needs of their subscribers.

Moreover, the surging penetration of social media platforms is also creating a huge requirement for Wi-Fi analytics solutions, as these platforms generate huge volumes of data. These platforms are used at personal as well as business levels. Social media platforms are being used by businesses as marketing tools to endorse their products and services.

This further helps in establishing a strong communication channel and building trust between the customers and business organizations. In recent years, the development of smart infrastructure, such as smart cities, has generated the highest need for Wi-Fi analytics solutions. The regulatory bodies of smart cities use such solutions to get insights into the navigation pattern of the residents during busy times and days.

Moreover, these solutions also enable regulatory organizations to evaluate the high-traffic areas and traffic patterns of the city. By deploying Wi-Fi analytics solutions, smart cities are improving their operations and citizen engagement. By accessing traffic heat maps, urban planners can efficiently plan public transportation upgrades and strategize advancements in the traffic system. 

With increasing concerns being raised over the escalating air pollution levels and soaring greenhouse gas (GHG) emissions, the deployment of electric vehicles (EVs) is rising sharply across the world. According to the International Energy Agency (IEA), the global electric car industry registered a growth of more than 40% in 2020, with the registration of 3 million electric cars during the year.

The increasing deployment of these new energy vehicles is driving the demand for electric vehicle charging stations. In order to encourage the adoption of EVs, the governments of several countries are actively focusing on developing EV charging stations. Moreover, the huge investments being made by several governments are propelling the deployment of EV charging stations in public places.

As per the IEA, the total number of EV charging points all over the world rose by nearly 44% from 2017 to 2018. The development of EV charging infrastructure is predicted to fuel the expansion of the global electric vehicle (EV) charging cables market in the coming years. Owing to these factors, the market reached a value of $250 million in 2020, and it is predicted to rise significantly between 2021 and 2030 (forecast period). 

Moreover, the governments of these countries are providing financial and regulatory support to the buyers and manufacturers of EVs, which is, in turn, supporting the development of EV charging stations and fueling the demand for EV charging cables. In addition, the governments of several countries are launching multiple projects for augmenting the number of public charging stations, which is also predicted to facilitate the expansion of the EV charging cables market in the region in the years to come.

Thus, the sales of EV charging cables will surge all over the world in the forthcoming years, mainly because of the development of EV charging stations, owing to the mushrooming deployment of EVs in several countries.